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5 Mistakes New Importers Make When Importing Products from China Fakty Jebać fałsz 3 Views • 2 years ago

Discover the 5 mistakes new importers make when they are importing products from China.

Don’t make the same mistakes! Get our free ebook: http://wholesaleted.com/4-step

Freightos: http://wholesaleted.com/go/freightos

First mistake importers make when importing products from China: Assuming that shipping by sea will be the cheapest option

A lot of new importers think they will save money if they ship by sea rather than air. On the surface it seems cheaper as importers usually pay around 60 cents/KG when shipping via sea, compared to the $7/KG when shipping by air courier.

Unfortunately what they don’t realize is that the reason it’s that cheap is because when shipping via sea, you ship via container, and you need to rent an entire container. They are very large and require you to be shipping hundreds of KGs to be making it worth your time.

If you are an Amazon private label seller, you are unlikely to have enough stock being shipped to fill a container by at least 60-70% so it will be cheaper to ship by air.

When shipping by air, you have two options:

1) Air freight
2) Air courier

Air courier is when you have your items shipped door-to-door. It is the easiest but the most expensive per KG (although in smaller quantities it is cheaper).

Air freight is when you have your items flown from one airport to the other. You will need to organize other additional services:

* Having the items delivered to the airport
* A customs broker
* Having the items delivered from the airport to the final location.

There are a lot of fixed fees with this which means it becomes cheaper to use air freight with larger quantities. To figure out which option will be cheaper for you, I recommend using Freightos.

Second mistake importers make when importing products from China: Not using the Metric system

In China, they use the Metric system and not the Imperial system. So be sure to use KGs instead of lbs and CM instead of inches. It’s important to remember that when working with Chinese suppliers that they expect you to work on their terms and their timeframes.

It can be frustrating, but it’s worth it for the cheap Chinese products you import!

Third mistake importers make when importing products from China: Using Less than Container Load for shipping

When shipping by sea, you have two options:

1) FCL which stands for Full Container Load
2) LCL which stands for Less than Container Load

Inexperienced importers fall for the trap of shipping with LCL because they see that the price are extremely cheap. What they don’t realize is that these LCL companies have special deals with the ports to charge you extremely high Destination Service Charges. The LCL companies then make their money in the form of a “rebate” which is essentially commissions/kickbacks.

Destination Service Charges are usually priced per-container and cost between $500-$1000 per container for ports in the USA. But when shipping by LCL you end up paying a high fee per cubic meters. It means that you often end up paying a fee comparable to shipping an entire container.

Don’t fall for this trap: If you can’t break even with FCL, then ship by air.

Fourth mistake importers make when importing products from China: not calculating the correct duties you will need to pay

When you import products from China, you will need to pay duties at the border. If you don’t calculate the correct rate you can get a shock if it comes back as more than you expected.

Duties can be a bit complicated to work out because there are a lot of variables. For example, if you imported woolen jackets, you need to consider which country the wool came from, as some countries (like Israel) have duty-free agreements over wool, which would reduce the duties you had to pay. On the other hand if synthetic fibres were used instead of pure wool, then your duty rates would be higher since there are higher duties applied to synthetic fibres within the USA.

To figure out what your duty rate is, find out what the HTS (Harmonized Tax System) code is for your item. To find this, ask your Chinese supplier as they will most likely know. You can then go through the HTS manual and find what the duty rate is for the HTS code of your products.

Fifth mistake importers make when importing products from China: being afraid to make mistakes

And finally - don’t be afraid to make mistakes. Through making mistakes you learn how to overcome them the next time and make even more money. Mistakes are apart of entrepreneurship. Learn from others - and learn from your own as well!

How to Not Get SUED When Dropshipping (w/ Aliexpress & Shopify) Fakty Jebać fałsz 2 Views • 2 years ago

Afraid of getting sued when dropshipping? Watch this video!
►► FREE - How to Make $10,000/Month: http://wholesaleted.com/4-step
►► How to Dropship from Aliexpress: https://youtu.be/2CWrd2gdTIs

PLEASE NOTE: We are not lawyers, and this is not legal advice. For legal advice, please contact a lawyer.

Question 1: Will you get sued if you use product images from Aliexpress suppliers?

The answer to this is almost certainly no. In China, the culture around copyright is very different to the western world. In China, the culture around copyright is that if something can be easily copied and can benefit others, then that is more important than protecting the rights of a single individual. It is a cultural difference.

As a result, it’s very easy to get away with piracy in China, which is why pirated movies/music/games are sold freely on the streets. In fact, Chinese manufacturers copy each other all the time. Not only do they produce the same products, they steal images from each other. If you go to Aliexpress you will see that different manufacturers are producing the same items, and they are using the same images.

As a result, it is extremely unlikely that any Aliexpress supplier would try to pursue you in court for any copyright issues. If they were going to sue anyone - it would be the manufacturers that are copying them - although due to the cultural differences, that is also extremely unlikely.

If you’re still worried, you can contact the Aliexpress suppliers and ask them if they are OK with you reusing their images.

Question 2: How Can I Avoid Being Sued for Copyright Images?

They might not care in China if you copy images - but in the west, they sure do! Even if your website is not making any money, you can still be pursued legally and sued for using images without permission - so it’s very important that you don’t use copyrighted images on your website!

A good place to find images you can use is with Google Images:

1) Go to Google Images
2) Click settings.
3) Click advanced search.
4) Type in what you’re searching for.
5) Scroll down to usage rights. Select “free to use, share or modify, even commercially.”
6) Click search. You’ll be surprised at how many images you’re allowed to use!

So don’t get lazy and use images that are copyrighted. Use Google to find free images you’re allowed to use.

Question 3: Can I Sell Aliexpress Products that are Trademarked?

No - do NOT sell products that are trademarked. For example, in the video, Sarah compares two items - one that is a generic self-stir mug, and one that is a self-stir mug with Harry Potter imagery on it. Do NOT sell the Harry Potter mug, as it is illegal.

If you sell products with trademarks, you aren’t just risking getting sued - you’re risking having legal action taken against you.

👀 What You NEED To Know Before Dropshipping Fakty Jebać fałsz 1 Views • 2 years ago

Do NOT start dropshipping until you've watched this video...
►► FREE EBOOK: http://wholesaleted.com/4-step
►► MY DROPSHIPPING COURSE: https://theecommclubhouse.com
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WATCH OUR MOST POPULAR VIDEOS:

►► How I Made $1000/Day At Age 15 [Animated]: https://youtu.be/kd7bS68o4gA
►► 5 Ways To Make Money Online If You Are BROKE: https://youtu.be/KRSMH-mvVa0
►► 3 Ways To Turn $50 Into $100/Day: https://youtu.be/YF3nUXhYAzE
►► 10 Psychological Triggers Used To Make People Buy [Animated]: https://youtu.be/iDdgZbQJ1mA

RECOMMENDED WATCHING - Having Realistic Expectations In Business:
►►https://www.youtube.com/watch?v=OQ8WOBW3lGc&list=PLjNYIrpZp6BhzPiUJUUrpfIaFTlcZKF5n
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WHOLESALE TED AFFILIATE LINKS

A lot of people have requested that I posted my affiliate links so that they can register through them as a thank-you for my free tutorial content on YouTube. Thank you so much for your support! If you would like to use my affiliate links, I would greatly appreciate it as it enables me to keep making YouTube videos for free:

►► GET A 14-DAY TRIAL TO SHOPIFY: https://wholesaleted.com/go/freeshopifytrial
►► GET MY FAVOURITE LIFESTYLE PHOTO APP PLACEIT: https://wholesaleted.com/go/placeit
►► GET MY FAVOURITE DESIGN APP CANVA: https://wholesaleted.com/go/canva
►► REGISTER FOR PRINTIFY: https://wholesaleted.com/go/printify
►► REGISTER FOR PRINTFUL: https://wholesaleted.com/go/printful

Please note: an affiliate link tracks whether you click on the link, and register and/or make a purchase. If you do, I may get a commission. Using affiliate links is optional but again, it enables me to keep making my YouTube tutorial content free & I greatly appreciate the support, thank you!
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FOLLOW US ON SOCIAL MEDIA!

►► Follow Sarah's Adventures on Instagram: https://www.instagram.com/sarahchrispy/
►► Like us on Facebook: https://www.facebook.com/wholesaleted/
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WHY SUBSCRIBE TO WHOLESALE TED?

A business isn't a way to get rich fast. A business is simply when you learn to do these 3 things really well:

1) Creating or finding great products/services to sell.
2) Putting those products in front of the right customers.
3) Giving those customers a great reason to buy.

And each person will have their own journey to get there with a LOT of hard work & sacrifices along the way 💪👊

On this channel, we discuss all topics for ecommerce business owners (with a sprinkle of motivation thrown in too)!

* Case studies on successful ecommerce stores.
* Tutorials for apps & online tools.
* Low-cost, beginner-friendly product sourcing methods (Print On Demand & Dropshipping).
* Sales psychology tactics to increase conversions & get customers to buy from you & to click on your ads.
* Videos to help you with the "legal stuff" (creating refund policies, setting up taxes, etc).

So if you are someone who is building (or want to build) a REAL business (especially with ecommerce) & want to follow channels with actionable content to help you along your journey & make your store even better, subscribe today! 🔥

Print On Demand Stores Are Being SHUT DOWN & SUED (Why RedBubble, Etsy & Teespring Close Sto Fakty Jebać fałsz 3 Views • 2 years ago

Yep. Discover why RedBubble, Teespring & Etsy are shutting down Print On Demand stores!
►► FREE ECOMMERCE EBOOK: https://wholesaleted.com/4-step
►► MY PRINT ON DEMAND COURSE: https://theecommclubhouse.com
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WATCH OUR MOST POPULAR VIDEOS:

►► How I Make $1,000/Day From 5 Sources Of Income: https://youtu.be/jCqIGxA5S-k
►► 10 Tips To Create T-Shirts That Sell: https://youtu.be/onxtkpTiN2w
►► How I Made $1000/Day At Age 15 [Animated]: https://youtu.be/kd7bS68o4gA
►► 7 Mistakes I Made That Caused My Store To Fail: https://youtu.be/y1-suzWKgT4
►► The REAL Reason I Became A Millionaire: https://youtu.be/70itsEHS-EM

RECOMMENDED WATCHING - My "Legal Stuff" Playlist:
►► https://www.youtube.com/watch?v=KFflowGny4A&list=PLjNYIrpZp6Bguz_uwcn5CS0TJZ_5PoOTw

RECOMMENDED WATCHING - Having Realistic Expectations In Business:
►► https://www.youtube.com/playli....st?list=PLjNYIrpZp6B
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
WHOLESALE TED AFFILIATE LINKS

A lot of people have requested that I posted my affiliate links so that they can register through them as a thank-you for my free tutorial content on YouTube. Thank you so much for your support! If you would like to use my affiliate links, I would greatly appreciate it as it enables me to keep making YouTube videos for free:

►► GET A 14-DAY TRIAL TO SHOPIFY: https://wholesaleted.com/go/freeshopifytrial
►► GET MY FAVOURITE LIFESTYLE PHOTO APP PLACEIT: https://wholesaleted.com/go/placeit
►► GET MY FAVOURITE DESIGN APP CANVA: https://wholesaleted.com/go/canva
►► REGISTER FOR PRINTIFY: https://wholesaleted.com/go/printify
►► REGISTER FOR PRINTFUL: https://wholesaleted.com/go/printful

Please note: an affiliate link tracks whether you click on the link, and register and/or make a purchase. If you do, I may get a commission. Using affiliate links is optional but again, it enables me to keep making my YouTube tutorial content free & I greatly appreciate the support, thank you!
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
FOLLOW US ON SOCIAL MEDIA!

►► Follow Sarah's Adventures on Instagram: https://www.instagram.com/sarahchrispy/
►► Like us on Facebook: https://www.facebook.com/wholesaleted/
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
WHY SUBSCRIBE TO WHOLESALE TED?

A business isn't a way to get rich fast. A business is simply when you learn to do these 3 things really well:

1) Creating or finding great products/services to sell.
2) Putting those products in front of the right customers.
3) Giving those customers a great reason to buy.

And each person will have their own journey to get there with a LOT of hard work & sacrifices along the way 💪👊

On this channel, we discuss all topics for ecommerce business owners (with a sprinkle of motivation thrown in too)!

* Case studies on successful ecommerce stores.
* Tutorials for apps & online tools.
* Low-cost, beginner-friendly product sourcing methods (such as Print On Demand & Dropshipping).
* Sales psychology tactics to increase conversions & get customers to buy from you & to click on your ads.
* Videos to help you with the "legal stuff" (creating refund policies, setting up taxes, etc).

So if you are someone who is building (or want to build) a REAL business (especially with ecommerce) & want to follow channels with actionable content to help you along your journey & make your store even better, subscribe today! 🔥

$1 Million in a YEAR With a Fakty Jebać fałsz 1 Views • 2 years ago

Sarah & Adrian chat about how he made over $1 million+ in just 1 year with a flex store!
►► FREE EBOOK: http://wholesaleted.com/4-step
►► PREMIUM FLEX STORE TRAINING PROGRAM: https://theecommclubhouse.com
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
WATCH OUR MOST POPULAR VIDEOS:

►► How I Made $1000/Day At Age 15 [Animated]: https://youtu.be/kd7bS68o4gA
►► 5 Ways To Make Money Online If You Are BROKE: https://youtu.be/KRSMH-mvVa0
►► 3 Ways To Turn $50 Into $100/Day: https://youtu.be/YF3nUXhYAzE
►► 10 Psychological Triggers Used To Make People Buy [Animated]: https://youtu.be/iDdgZbQJ1mA

RECOMMENDED WATCHING - Having Realistic Expectations In Business:
►►https://www.youtube.com/watch?v=OQ8WOBW3lGc&list=PLjNYIrpZp6BhzPiUJUUrpfIaFTlcZKF5n
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
FOLLOW US ON SOCIAL MEDIA!

►► Follow Sarah's Adventures on Instagram: https://www.instagram.com/sarahchrispy/
►► Like us on Facebook: https://www.facebook.com/wholesaleted/
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
WHY SUBSCRIBE TO WHOLESALE TED?
A business isn't a way to get rich fast. A business is simply when you learn to do these 3 things really well:

1) Creating or finding great products/services to sell.
2) Putting those products in front of the right customers.
3) Giving those customers a great reason to buy.

And each person will have their own journey to get there with a LOT of hard work & sacrifices along the way 💪👊

On this channel, we discuss all topics for ecommerce business owners (with a sprinkle of motivation thrown in too) to help them master these 3 things! On this channel, we offer:

* Case studies on successful ecommerce stores.
* Tutorials for apps & online tools.
* Low-cost, beginner-friendly product sourcing methods (Print On Demand & Dropshipping).
* Sales psychology tactics to increase conversions & get customers to buy from you & to click on your ads.
* Videos to help you with the "legal stuff" (creating refund policies, setting up taxes, etc).

So if you are someone who is building (or want to build) a REAL business (especially with ecommerce) & want to follow channels with actionable content to help you along your journey & make your store even better, subscribe today! 🔥

5 Sales Triggers That Make Customers BUY & Spend $$$ (Sales Psychology Hacks) Fakty Jebać fałsz 2 Views • 2 years ago

Learn 5 Psychological Sales Triggers that make customers BUY products...
►► FREE EBOOK: http://wholesaleted.com/4-step
►► MY PRINT ON DEMAND COURSE: https://theecommclubhouse.com
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
WATCH OUR MOST POPULAR VIDEOS:

►► How I Made $1000/Day At Age 15 [Animated]: https://youtu.be/kd7bS68o4gA
►► 5 Ways To Make Money Online If You Are BROKE: https://youtu.be/KRSMH-mvVa0
►► 3 Ways To Turn $50 Into $100/Day: https://youtu.be/YF3nUXhYAzE
►► 10 Psychological Triggers Used To Make People Buy [Animated]: https://youtu.be/iDdgZbQJ1mA

RECOMMENDED WATCHING - Having Realistic Expectations In Business:
►► https://www.youtube.com/watch?v=OQ8WOBW3lGc&list=PLjNYIrpZp6BhzPiUJUUrpfIaFTlcZKF5n
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
FOLLOW US ON SOCIAL MEDIA!

►► Follow Sarah's Adventures on Instagram: https://www.instagram.com/sarahchrispy/
►► Like us on Facebook: https://www.facebook.com/wholesaleted/
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
WHY SUBSCRIBE TO WHOLESALE TED?

A business isn't a way to get rich fast. A business is simply when you learn to do these 3 things really well:

1) Creating or finding great products/services to sell.
2) Putting those products in front of the right customers.
3) Giving those customers a great reason to buy.

And each person will have their own journey to get there with a LOT of hard work & sacrifices along the way 💪👊

On this channel, we discuss all topics for ecommerce business owners (with a sprinkle of motivation thrown in too)!

* Case studies on successful ecommerce stores.
* Tutorials for apps & online tools.
* Low-cost, beginner-friendly product sourcing methods (Print On Demand & Dropshipping).
* Sales psychology tactics to increase conversions & get customers to buy from you & to click on your ads.
* Videos to help you with the "legal stuff" (creating refund policies, setting up taxes, etc).

So if you are someone who is building (or want to build) a REAL business (especially with ecommerce) & want to follow channels with actionable content to help you along your journey & make your store even better, subscribe today! 🔥

💃 These 5 Products Earn The MOST MONEY With Print On Demand Fakty Jebać fałsz 1 Views • 2 years ago

Yep: these 5 Print On Demand products earn the MOST CASH!
► Free $10,000/Month Ebook: https://wholesaleted.com/4-step
► Visit Printful: https://wholesaleted.com/go/printful (affiliate link)
► My Print On Demand Course: https://theecommclubhouse.com
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
WATCH MY MOST POPULAR VIDEOS:

►► How I Make $1,000/Day From 5 Sources Of Income: https://youtu.be/jCqIGxA5S-k
►► 100 Apps & Websites To Earn Free Money: https://youtu.be/3LGlTsDMonk
►► The REAL Reason I Became A Millionaire: https://youtu.be/70itsEHS-EM
►► How To Start A T-Shirt Business For Free: https://youtu.be/7ZlZFPBWC74
►► My Merch By Amazon Experiment: https://youtu.be/7mBdqR8Q0Og

RECOMMENDED WATCHING - My "Legal Stuff" Playlist:
►► https://www.youtube.com/watch?v=KFflowGny4A&list=PLjNYIrpZp6Bguz_uwcn5CS0TJZ_5PoOTw

Got any questions about "legal stuff" like copyrights, trademarks & refunds? Chances are, by watching these videos, you'll have most of your questions answered!
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WHOLESALE TED AFFILIATE LINKS

A lot of people have requested that I posted my affiliate links so that they can register through them as a thank-you for my free tutorial content on YouTube. Thank you so much for your support! If you would like to use my affiliate links, I would greatly appreciate it as it enables me to keep making YouTube videos for free:

►► GET A 14-DAY TRIAL TO SHOPIFY: https://wholesaleted.com/go/free-shopify-trial
►► GET MY FAVOURITE LIFESTYLE PHOTO APP PLACEIT: https://wholesaleted.com/go/placeit
►► GET MY FAVOURITE DESIGN APP CANVA: https://wholesaleted.com/go/canva
►► REGISTER FOR PRINTIFY: https://wholesaleted.com/go/printify
►► REGISTER FOR PRINTFUL: https://wholesaleted.com/go/printful

Please note: an affiliate link tracks whether you click on the link, and register and/or make a purchase. If you do, I may get a commission. Using affiliate links is optional but again, it enables me to keep making my YouTube tutorial content free & I greatly appreciate the support, thank you!
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
FOLLOW ME ON SOCIAL MEDIA!

►► Watch Sarah's Reels: https://www.instagram.com/sarahchrispy/reels/
►► Watch Sarah's TikToks: https://www.tiktok.com/@sarahchrisp
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WHY SUBSCRIBE TO WHOLESALE TED?

Hey there I am Sarah (aka Ted). On this channel, I discuss topics for online entrepreneurs building businesses. And here is the truth when it comes to building a business: it isn't a way to get rich fast. Nope. A business is simply when you learn to do these 3 things really well:

1) Creating or finding great products/services to sell.
2) Putting those products in front of the right customers.
3) Giving those customers a great reason to buy.

And each person will have their own journey to get there with a LOT of hard work & sacrifices along the way 💪👊 here on this channel, I make videos to help entrepreneurs along this journey. Some of the topics I discuss are:

* Case studies of successful online businesses.
* Tips, tricks & strategies on choosing the right online business for you.
* How to make & sell products with ecommerce using beginner-friendly product sourcing methods (such as Print On Demand).
* Tips & strategies to scale to more advanced product sourcing strategies (like wholesale fulfillment centers).
* Help with some of the "legal stuff" (like trademarks & copyrights when doing business online).
* And a sprinkle of entrepreneurial motivation thrown in too!

I hope my actionable content can help you: whether you're running your own online business/online store, or are in the process of building one, and want some tactical advice to help you along the way. If that is you, subscribe today! 🔥

RECOMMENDED WATCHING - Having Realistic Expectations In Business:
►► https://www.youtube.com/playli....st?list=PLjNYIrpZp6B

GENERAL vs. NICHE Aliexpress Shopify Store... (Should You Build a Niche or General Store?) Fakty Jebać fałsz 1 Views • 2 years ago

Niche store vs General store? Learn which store is better to open!
►► Free eBook - 6 Steps to a 6 Figure Store: http://wholesaleted.com/4-step
►► Join The Dropship Club Now: https://thedropshipclub.com

***OTHER LINKS REFERENCED IN THIS VIDEO***

How to Make 1 Million Dollars in a Year with Ecommerce & Scale (w/ Aidan Booth): https://www.youtube.com/watch?v=7AhrpqKgS2o

It’s the million-dollar question: Which store is better to open - a niche or general store?

The short answer is: Neither!

Both stores have their pros and cons. Let’s examine both models so you can see which store is right for you. Starting with General stores.

*GENERAL STORES*

General stores have two big advantages. 1) they make the most money and 2) they’re less hassle to run in the long-term!

General stores can easily make more money because you have more potential customers for your store. For example: If you build a store around pets, you’d have access to a whole wide range of customers. Making it easier to make a lot more money from one single store.

Compare that to a niche store built around a single type of pet - like dogs. It’s easy to see how narrow your market gets. And the narrower it gets, the less buyers to your store.

General stores also have access to a lot more products - a huge advantage over niche stores. This gives you more room to find winning items for your store. That way, if a current item you’re advertising becomes saturated by competition, you have other proven items to easily swap in.

With niche stores though, it can get a little complicated. If you build a store too niche, you can run out of products to test because you’ve tested them all already.

The easy workaround solution would be to build multiple niche stores. But now you’ve run into another problem: how much TIME will that take?

All of this means, that with a general store, you can earn far more from your one, single store, since you have way more customers to reach out to. And long-term, it’s going to require less work to test new products and find winning items.

But I know what you’re thinking: “Sarah - why on earth do you recommend niche stores?!”

Great question. Allow me to explain …

*NICHE STORES*

Niche stores are a great option for two reasons. 1) they make beginners money faster and 2) they’re easier for beginners to convert sales.
Niche stores make beginners money faster because you can firstly brand your store around your niche.

Imagine a cat owner comes into a store - and everything screams “We LOVE cats” at them. The logo, the name, and even the About Page talking passionately about cats.

Wouldn’t it be harder for cat lovers NOT to love a store like this?

That’s the power of strong branding. It gives your site a personality. Something General stores inevitably have a hard time doing in the early stages.

Branding also lets you tap into a power every store needs to be successful: TRUST.

When you can use your branding to connect between you and prospective customers before even talking to them, making sales becomes a lot easier.

And what do you get when you have customers that trust you? Higher conversion rates! In other words, the easier it will be to make sales.

Niche stores let you tap into even more money with upsells and cross-sells.

Think about it: When a cat owner comes to your pet site, they’re going to see a lot of items that aren’t relevant to them on the store. They don’t have a fish. They don’t care about those items. They don’t have a dog. They don’t want to buy dog-related items. So, when they click on your homepage, and see these categories teased… that is not going to be very enticing.

On the other hand, if they were to click on your homepage, and see that all of the items in the categories being teased were about cats, they’ll be way more excited.

This makes it easier to do follow-up marketing with emails and social media. Because every time you send out a newsletter, promoting an item, you know that whatever it is, it’ll be relevant to all of your customers.

What this all means then is that beginners tend to have success and find winning items faster when they start with niche stores.

At Wholesale Ted, we’re big advocates of building niche stores because we know that for many of you out there you’re just beginning - and that’s okay!

And for beginners, it’s usually a better option to take the ‘path of least resistance’, which niche stores easily have.

So ultimately, it comes down to this: scaling your business from 5-figures a month to over 6-figures a month is going to be much easier using the general store strategy.

But, scaling your business from no dollars a month to 5-figures a month is going to be much easier using the niche store strategy.

Each have their own pros and cons. You have to pick which option is the best for you.